People Tell Stories

It is no easy task for a reporter to remove themselves from a story. From the beginning, we are taught to report the Who, What, When, Where and How for audiences, and produce works that are engaging and informative.

But stop and think about what it’s like when you (the reporter) are conducting an interview. The experience of listening to a person’s story, and just how much raw emotion can be present. Don’t consumers deserve to have that experience, too? Don’t people deserve to narrate their own story sometime(s)?

The answer to both questions is yes.

We get into this business to tell stories; people’s stories. Now, it’s time to help them narrate their own.